Have Your Say

“Everyone experiences FOMO, fear of missing out,” I read recently in a business book. A dozen pages on how to overcome this debilitating malady followed. Fear of missing out is an experience of anguish at the idea that others are enjoying something that you are not. Many marketers take advantage o...

Have you ever considered what distinguishes small businesses that achieve sustained growth from those that do not? First, realize there are no strategies that will lead to guaranteed growth. There are seven specific areas in which growth companies concentrate their efforts. 1. Strong sense of p...

Business Time Management simply means business planning with definite milestones of achievement of overall success. Thus, both at the planning stage, and the performance stage, do not lose sight of the rare and limited resource of time and the importance of doing everything as per schedule withi...

If you already have customer testimonials, with just a little time and effort you can turn them into in-depth case studies. Identify blurbs that represent a valued client type or that indicate a certain need was satisfied. Ask those buyers: 1)What was the problem or goal that prompted you to buy fro...

Today, the locksmith has more to choose from in the way of education than could have been imagined a few years back. A whole variety of institutions and organizations offer courses, seminars, and workshops on different locksmithing subjects. In this field, knowledge is essential because the more...

When it comes to scrapbooking, perfection is not the goal. In fact, embracing imperfection is a key part of the process. It's important to remember that if something doesn’t turn out exactly as envisioned, it's all part of the journey, and chances are, no one will notice anyway. After all, we are our o...

What are the potential risks of hacking? It can be fairly stated that no-one ‘needs’ a connected fridge or even central heating controlled from a phone. Just set the timers or switch them on when you get in. Moreover, no-one ‘needs’ a SMART meter, particularly when it’s tied to a supplier. There is no t...

Do you think drugmakers are the main responsible party, since they’re manufacturing the painkillers? Do you feel they aren’t adequately informing patients and doctors of the drugs’ addictive nature? Do they bear some blame, but doctors and patients are the ones prescribing and using opioids? Or...

Everyone, to some degree, procrastinates. We all put off things that we don't want to do. That doesn't mean we do nothing. Most procrastinators get plenty done. But it isn't what is most important or urgent. Procrastination is the art of doing something besides the more critical things to do. There i...

Up-to-the-minute thrillers now sometimes include a scene where schemers concoct a fake company, complete with a pretty website and false backstory. Potential customers know this kind of scam is possible. That's why you must provide as many “this is real” signals as you can to earn the confidenc...

Not long ago, I awoke to find that I had not optimized the work that I had done on my website over the previous two days. The user interface was not as intuitive as it could and should have been. It needed to be revised. It is tempting to ignore such thoughts. The gap between how it is and what it could and sho...

For those ready to seize the opportunity, the possibilities are wide open. We see the cost of starting and running a small business declining. Smaller, lighter and smarter systems, components, and manufacturing methods are being developed. Intelligent machines instead of people, or people in p...

It is easy for you to take some simple steps to guard against thieves breaking into your business. You should begin by walking around the inside and outside of your business. Take a careful look at the doors, windows, vents, and other openings in the walls and roof. Then ask yourself if it seems possibl...

Tripods are one of the greatest inventions in photography. They all but eliminate one of the trickiest problems there is – a lack of light. With tripods, you can shoot multi-minute exposures and capture details so dark that they are invisible to the human eye. Even in a brighter scene, tripods improv...

Smart home systems are ever evolving, providing heightened security and peace of mind. With smart locks, you no longer need to hand out keys to the dog walker or after-school sitter; instead, you can unlock and lock the door for them while you’re out. Advancements in security systems also give you th...

It's a question we've all been asking ourselves lately: Is local news coverage decreasing? The answer, according to recent research, is a resounding yes. Studies show that the decline in local news coverage is having a negative impact on our democracy. It's leading to increased polarization, d...

Why do some marketers treat customers as enemy combatants? They often speak of 'attacking' marketplaces. Some even organize 'campaigns' to 'target' people so that they'll 'engage' and be 'captured.' There are marketers that use 'roadblocks' on web pages. They 'blast' potential customers wit...

There are those who say that failure builds character. They point out all successful people have failed in something. They conclude that the more failures you have, the more you grow. You can find thousands—even hundreds of thousands—of blog posts touting one or more of the above maxims. These auth...

There are many fundamentals in life, things that we need to make our lives work well for us. Time management is one of those fundamentals. Without it, it is difficult to get anything done, or have time to enjoy anything in life. There are also no guarantees in life. It’s nearly impossible to know exactl...

There are certain vital factors to include when you’re writing a lengthy sales pitch. This applies to both email or online postings. They are easy to overlook, but a potential buyer needs to know them. Items I often see left out include: * What is it? Have you been explicit and unambiguous about the ki...